The Google Economy

Understanding the nature of Google can be quite a daunting task. Clients ask frequently why it takes so long to see good results in Google, and why it can often times can be near impossible to achieve a top 10 ranking for a highly competitive keyword on the world's largest search engine.

Why Your Website May Not Be Selling

"If I build it, they will come." This was what Willy Widget told me the other day when I said that his product needs to be tweaked to suit the target audience. He refused to believe that his product and website, which he has put so much effort into, will not sell.

Active vs. Passive Website Traffic Generation

Many of my clients and list members ask the same questions when it comes to generating website traffic. From the questions, I can sometimes pick up a thread of misunderstanding about website promotion. One of those threads surfaced last week and turned into this article.

A PPC Case Study

Founded in 1995, AllMed Healthcare Management, an independent medical review organization, has grown rapidly since 2002 by investing in Sales & Marketing.

Stop Analyzing, Start Promoting Your Site!

As web promotion grows more and more popular everyday, so does over analyzing your stats, rankings, page rank, popularity rank, etc. We are all caught up in an analyzing funnel that seems to have no end in sight.