Microsoft Gives Advertisers Access to Celebrity Endorsements

Microsoft Advertising has teamed up with Brand Affinity Technologies to give advertisers access to athlete and celebrity endorsements. The companies claim this is a way for businesses of "all sizes and budgets" to increase brand performance with their online campaigns.

Burma Named Worst Country To Be A Blogger

Burma is the worst place in the world to be a blogger because of its military government that severely restricts Internet access and imprisons people for posting critical content, according to a new report by the Committee to Protect Journalists (CPJ). CPJ's "10 Worst Countries to be a Blogger" also ranks a number of countries in the Middle East and Asia where Internet penetration has…

Are Celebrities Causing Twitter to Evolve or Devolve?

You've no doubt been exposed to mass hoopla surrounding Twitter and celebrities starting Twitter accounts, racing to get the most followers, etc. There's no question that celebrity Twitter use is good for expanding the social network's user base, but what's it doing to Twitter as a communication tool?

Google and Yahoo Both Use Goats for Lawn Mowing

Google posted to the official company blog today that this spring, the company has begun using goats instead of lawn mowers to maintain the fields of their Mountain View headquarters. The idea is that this is a low-carbon approach.