Archive
Google AdWords: Like Playing The Lottery
A "dollar and a dream," is all you need said the television commercial. The lure of the Lottery is a seductive one:…
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Dogpile’s New Enhancements
Dogpile has launched significant enhancements to its metasearch platform. Dogpile's new IntelliFind technology utilizes sophisticated query intelligence to assess the likely intent behind every entered query, enabling Dogpile to return more relevant results from a wider array of content sources.
The PayPal Story
Fifty-six million people use PayPal to send and receive money through the Internet, but few of them know how close the popular payments service once came to destruction.
Targeting Usage Demographics to Increase Paid Search Conversions
During conversations with web business professionals about pay-per-click search engines, "traffic volume" is always a hot topic. Over the last year or so, Google Adwords has emerged as the pay-per-click (PPC) search engine most enamored for driving "traffic volume".
Seven Habits of Highly Ineffective Managers
As a consultant, a speaker and a trainer, I've hired, trained and worked with managers at every level of management. The best of them have taught me most of whatever it is I know about business. The worst have also been a learning experience. But while the best managers cover virtually every personality type imaginable, the worst --the very worst--seem to have a number of…
MSN Set To Launch Search Services
On Thursday, November 11, Microsoft is preparing to launch their search presence to the public again. A version of their search engine has been available on search.msn.com and on their sandbox site for some time now. This "release" is expected to be a media blitz that will announce MSN Search to the general public.
