network
Welcome to part four in this search engine positioning series. Last week we discussed the importance of the structure of your website…
When you purchase visitors or "clicks" from a search engine, this is called "pay-per-click" (PPC) search engine advertising (or PPCSE). Pay-Per-Click Search Engine Advertising allows you to quickly get top search engine placement by "bidding" (paying) for keywords related to your product or service.
Writing good sales copy is not an art, it is a science. There is no reason to get creative here. You want to follow the formula that has been proven to work.
There are two types of people involved in websites today: those who see content as an asset, and those who see it as a commodity. The latter better start looking for a new career.
You're in a meeting with a promising prospect. You review the project and the services you provide and then, just when you're hoping to get the okay, the prospect raises an objection. They may tell you:
Create a powerful headline or subjectline that stimulates the targeted reader and 80% to 90% of the targeted readers will visit Your website and become potential sales, sign-ups or subscribers.
