Web Content Management Comes of Age in 2004

2004 was a year when web content came of age, as more and more organizations recognized it as an asset, not some commodity. More and more organizations have begun to put content first, technology second.

3 min read Archive

Verity Teams with Yahoo for Web Search

According to Matt Hicks of eWeek, enterprise search software provider, Verity, has partnered with Yahoo to display sponsored search ads with internal search results.

1 min read Archive

The Importance Of A Focused Business Plan

So you have seen a great opportunity and are about to get started. Where do you go from here? Before you dig in, I cannot stress enough the importance of a well laid out business plan. You might then be asking, how do I plan and set goals if I don't have a clue what I'm going to achieve and in what timeframe? This may…

2 min read Financial

A Blueprint for Managing your PR

OK, as a manager, your goal is to show a profit for your business unit, or meet certain expectations of your association membership, or achieve your non-profit's operating objective. In each case, you'll need public relations activity that creates behavior change among your key outside audiences. Behavior change that leads directly to achieving your managerial objectives.

6 min read Archive