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PR Industry Trys To Adjust To Blogging
The New York Times today has a lengthy article on the many challenges the PR industry is facing. Blogging was cited as…
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GM Experiments With Podcasting
Not only is General Motors still at the leading edge with executive blogging by a Fortune 100 company, with their GM Fastlane Blog, but they're also out in front in trying out other new communication channels.
Microsoft, Pfizer Target Viagra Spam
A joint effort being conducted by Microsoft and Pfizer are attempting to put a stop, or at least a dent, in the enormous amounts of Viagra-based spam mailings.
Dit-It Hires Former Ask Jeeves Exec As CEO
This is an interesting development. Did-it has hired former Ask Jeeves, MaxOnline & DoubleClick executive to be the new CEO. Kevin Lee will step aside and become Executive Chairman.
Blog Exposure Gets CNN News Exec Fired
An average guy named Rony who made a blog post at a Switzerland conference about a CNN executive who lied caused an eruption in the blogosphere which led to this news man's unemployment Friday.
PR Becomes More Valuable With Blogging
The Economist.com asks: Does Robert Scoble, a celebrity blogger on Microsoft's payroll, herald the death of traditional public relations ...
