network
More than a third (38%) of U.S. mobile phone users remember seeing advertising on their cell phones in the first quarter of…
Women keep their personal lives and business lives very separate when it comes to social media, according to the 2009 Women in Social Media Study by BlogHer, iVillage, and Compass Partners. While women consider blogs great sources of information, especially regarding purchases, the vast majority of women use social networks solely for keeping in touch with family and friends.
For the longest time, hardcore ROI-focused PPCers saw little to convince them of the benefits of traditional branding online. Rampant ad blindness among consumers and lack of data to support “awareness” arguments* led many to maintain trimmer, search-focused budgets with measurable results.
YouTube has just launched a new engagement product for YouTube Brand Channels called the YouTube Mosaic. What it does is present an image covering nearly the entire screen of a channel, and it is made up of colors and shapes from a bunch of individual videos. "The idea is that users no longer just browse on a company's channel, but they can also actively experience…
Not that this is an uncommon phenomenon these days, but there are quite a few Twitter-related news items floating around. I'd like to share some quick notes about five of them. 1. Twitter has surpassed the New York Times and the Wall Street Journal in traffic. This is particularly fascinating given the whole state of the news industry.
Back in February, Webproworld posted a couple stories about a competitor to eBay that you may or may not have heard of. It's called Bonanzle, and it's been growing remarkably all year. When we first looked at Bonanzle, we found out that it had been voted the best eBay alternative, and that the site had reached a million listings in six months. In December, the…
