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Basic Marketing Dope
Sometimes the simplest data is the best. Marketing is not complex if you know the basics - that's true with anything by…
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10 Elements Every Direct Mail Piece Should Have
Don't want your direct mail to end up in the trash with the rest of the unread mail? Studies show an effective direct mail campaign should draw a .5 to 1 percent response. These 10 tips will help you get the results you want:
Microchip Sales Higher Than Last Year
Worldwide microchip sales of $18.3 billion in January were 0.5% below December sales of $18.4 billion but 17.5% higher than January of 2004 sales of $15.6 billion.
Rules of Thumb for Marketing to Your Past Customers
Keeping in touch can dramatically increase business, when done properly.
WTO Declares US Cotton Subsidies Illegal
Oxfam called on the US to implement the final WTO ruling against its illegal cotton payment programs and agree to new global trade rules that would stop the dumping of cheap commodities.
Yahoo Shows Up Late To The Party
What better way to celebrate your birthday? Attend a trade show! Well, at least it was in NYC. 10-year-old Yahoo! announced at...
