Why Small Businesses Need Both A Logo And An Identity System

Experts urge small business owners to "brand" their business - to use a logo and a set of consistent marketing materials. But, they rarely go into the reasons behind this advice. Here's a list of some of the benefits to having a professionally designed logo and marketing package:

Harry Potter to Break Record

Scholastic, the global children's publishing and media company, announced that J.K. Rowling's Harry Potter and the Half-Blood Prince will have a U.S. record-breaking first printing of 10.8 million copies.

Pfizer Gets FDA Approval on Depo-subQ provera 104

Pfizer has received U.S. Food and Drug Administration approval for depo-subQ provera 104 for the management of pain associated with endometriosis, a gynecological condition that affects one in ten women of reproductive age.