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Unilever Cosmetics International (UCI) which owns the perfume licenses for Calvin Klein, Cerruti, Vera Wang, Chloe and Lagerfeld, is selling its global…
In many organizations, sales managers and experienced producers have training responsibilities for which they are ill-prepared and, in some cases, barely qualified. If that's you, the following may just be a lifesaver.
The last day of the June contract saw oil prices drop in afternoon trading as Fed Chairman Alan Greenspan says better technologies will come around.
To begin, let's define "Brand Identity," which is the combination of consistent visual elements that are used in your marketing materials. A basic Brand Identity Kit consists of a logo, business card, letterhead, and envelope. It can be extended to include a website, brochure, folder, flyer, or any other professionally designed pieces.
In this 21st century of terabytes and gigabytes, in this high-definition age where new ideas "seems" to be redefined hourly, in this Microsoft galaxy, Macintosh stratosphere, planet Linux, where the only question left for desktop "consumers" is "which computer desktop define me as a person?". Ironic? Actually irony "redefines" the definition of "tyranny", applied in this now saturated desktop market since the last few years.
Incoming IABC Chair Warren Bickford has issued a call to action for communicators attending IABC's annual international conference in Washington, DC, next month ...
