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In his poetic 17th century way, William Shakespeare knew that "parting [was] such sweet sorrow." Now, the 21st century brings us research…
With the majority of us who follow the search engine industry focusing on Google, Yahoo, and MSN Search, quite often; the "second tier" engines remind us they are still a viable alternative to the big 3. Such is the case with Ask Jeeves.
I first started seriously expounding on that whole long tail thing a little over three years ago, when I urged AdWords advertisers to "avoid insider thinking" in their selection of keywords.
ALEXA WEIGHS IN... For those who are unaware of Alexa, it offers an interesting tool to webmasters. The service is designed to value websites based on the number of people who visit those sites and the activities of those people while they are on a site.
When it comes to search engine optimization strategy, there are basically two camps - those who view search engines as adversaries to be conquered at any cost and those who regard search engines as partners in their online marketing efforts.
U.S. Treasury Secretary John Snow says that even if China decides to cooperate with the United States and revalue its currency, the U.S. will still have a trade deficit with China.
