The Biggest Myth in Sales

Did you hear the one about great salespeople being great talkers? They have the gift of gab and they dazzle their customers into buying anything. Some salespeople even believe it. It's the biggest myth in sales. Here's how it got started and why it is a myth.

Verizon Invites Small Business to Try DSL

Verizon announced today a plan to let small business take advantage of high-speed access through their Business DSL program. Rebates will bring the cost down on the first three months of a one-year contract.

Marketing is More Than A Token Process

"Necessity is the mother of invention!" The first time I heard this was nearly twenty years ago when I was introduced to Tony Robbins' material. I was listening to, and applying, information from his thirty day series. I have to admit, the first time I heard this it didn't quite register.

Survey: Engaged Employees = Engaged Customers

A feature in the Financial Times last week on how to engage employees (paid sub access) referenced a study by the Forum for People Performance Management and Measurement at Northwestern University in the US.