Juice Up Your PPC Quality Score from the Get Go

Abby Johnson of Webproworld had a nice chat with FindMeFaster's Matt Van Wagner about PPC campaign strategies and ad copy at the SMX Advanced conference in Seattle this week. For one, they discussed how to get a good quality score right from the beginning. Talk about your strategies for achieving a good quality score.

Nearly 70 Percent Of U.S. Households Play Video Games

The number of American households that play computer or video games has risen to 68 percent, a three percent increase over 2008, according to the Entertainment Software Association, a group that represents U.S. computer and video game publishers. "This is the new golden age of entertainment software. Our products are now being enjoyed by over two-thirds of Americans," said Michael D. Gallagher, CEO of the…

YouTube Set To Debut Movie

YouTube is set to premiere Luc Besson's new movie, the first time a film debuts both online and in theaters. The move by YouTube is part of its strategy to boost ad sales and reach profitability. The Google owned property will premiere "Home" tomorrow, a movie about the environment produced by Besson, who has previously directed "The Fifth Element," "Nikita" and "Leon."