Archive
John Battelle at OMMA Conference
While I have been attending the OMMA West Conference, I was able to go see John Battelle's keynote speech.
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Process Mapping is an Essential Step to Measuring Lead Generation ROI
It's been well documented that quality of collaboration between sales and marketing directly impacts ROI.
Google Becomes World’s Biggest Media Company
Since Google has become a publicly traded company, their value has done nothing but increase. Since the first day of trading, Google's stock has continued to increase in price and value.
Pretty pictures :a question of blog aesthetics.
Is a blog that uses pictures in its posts more likely to succeed that a blog that posts identical content but doesn't use the pictures? Sure, we know that there are many other considerations in the success or otherwise of a blog, but take a pure economists view of a perfect market where both blogs are identical in every other way.
In The Future, Everyone’s PC Will Be Infected For Fifteen Minutes
Gartner research says "Warhol Worms" and four other topics comprise the five most overhyped security threats today.
On Patch Management
Microsoft sought to combat a widening public perception that open source solutions (OSS) were less expensively patched than comparable Windows systems.
