Archive
Nortel COO Departs After Three Months
The number 2 executive at the telecom equipment supplier suddenly resigns after only 12 weeks on the job.
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Google To Create 3D Maps Of The Earth
Silicon Valley Watcher has the scoop that Google plans to use trucks quipped with lasers and digital photgraphy equipment to create three dimensional maps of the Earth's surface, starting with San Francisco.
Yellow Page Advertisers Need to Show Up
Many Buyers Never Consult the Yellow Pages Before They Buy
Narrow Your Market to Hit Your Target
To some online business owners the thought of specializing is terrifying. They think that if they specialize they'll miss a huge part of their potential market.
Google And Yahoo Surf Internet Ads To Stock Rise
A report from Merrill Lynch projects total online advertising could go as high as $12.4 billion USD this year.
Psychology of Setting Prices
Pricing is one of the four major components of marketing. Psychological pricing forms one of the key elements of demand pricing wherein the consumer demand is the main focus. The price and quality relationship that governs the central theme of the consumer market relationship is surrounded by uncertainty and gives the consumer the perception that higher the price, better the quality.
