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PR heavyweight Ketchum has come under considerable fire for the launch of its new-media practice, notably because the company doesn't appear to…
Privacy organization sees a need for specifications in mobile messaging to protect users from potential abuses.
The Detroit automaker has cut its earnings outlook for the rest of 2005, citing a decline in sales.
It's been a long time since Jim Davis called Winn Dixie the beef people. Today, he might ask, "where's the beef." Winn Dixie declared it was chopping away a fair sized portion of the southeast regional grocery store chain. The company continues to shrink and some question the future of the venerable grocery chain.
What can you learn from having conducting effective market research? Know your customers - Market research will help you better understand your customers in a number of ways including demographic information such as their age, gender and geographic spread. The better you know your customer the easier it to target your marketing and fine tune your product or service.
H.J. Heinz Company, of Heinz Ketchup fame, has agreed to buy Groupe Danone, which makes HP and Lea & Perrins sauces. The deal is for about $855 million in cash.
