Archive
Your Focus Group Is The Blogosphere
An ad company demonstrates to a wireless carrier how it can market better by reading its target audience's blogs.
Part of the
network
network
Are You a Sales Consultant or An Order Taker?
One of the greatest challenges for many businesses is how to position themselves and increase sales. The primary frustration many business owners or executives have is that their people are stuck in the old way of thinking or doing business. Frequently this happens in the sales department.
Building The Best Opt In Email List
The #1 Thing You *MUST* Have Before Even Thinking About Building An Opt In Email List... It's not a website.
FreeNews is a Winner
Over the past several months I have been playing around with mobile RSS readers. These include Newsgator Mobile Edition, Bloglines Mobile and My Yahoo! Mobile.
Five Secrets To Successful Interviewing and Hiring
The technical communications profession involves a unique mix of technical and communication skills, which is not easy to find.
The Benefits of Customized Cover Letters
While we haven't done an official survey, We'd have to estimate that between fifty and sixty percent of our clients ask us if they need a cover letter, or tell us that they don't want to purchase one because they can write a short note themselves.
