Archive
Ketchum Can’t Spin It Either
PR Week published a Q&A interview last Thursday with Adam Brown, director of eKetchum, as a sort of analysis of the brouhaha…
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PR: Short Form for Managers
Experience tells me that too many business, non-profit and association managers pursue their goals and objectives largely without the insights, behavioral strategies and sheer power public relations can bring to the table.
Trade Show Marketing – Getting Prepared for the Big Event
With the increase in number of tradeshows being held across the world, it has become imperative to check the trade shows' credentials before you commit participation.
Studios Offer No Guidance On DVD Battle
The future of high-definition blue-laser DVDs will happen, but competing standards make the future a little less clear.
The Hidden (and Powerful) Benefits of Frequenting Forums
While most people understand the benefits of forums from a "gathering information" perspective, many don't think about the hidden benefits of forums. The most common reason for visiting is to ask questions or get advice. That's a good enough reason to go, but there are other - more beneficial - reasons to become a forum frequenter.
Oil Dodges Dennis Bullet
Oil traders calmed after Hurricane Dennis created minimal problems for offshore rigs after initial predictions had those investors worried. Light sweet crude on the August contract slides down ever so slowly to $58.10 in midmorning trading.
