Prove The Value of Your Content with Numbers

Getting senior management's attention is about showing how costs can be reduced and/or value created. Content needs to show how it will reduce costs by X percent and increase productivity by Z percent.

Discovery May Take A Little Longer

NASA delayed the shuttle launch today just a few short hours before it was scheduled to blast off. After Discovery avoided problems from Dennis, this new problem would seem to many a bit disheartening.

60 Milion Podcast Listeners?

Billionare blogger/Dallas Mavericks owner Mark Cuban warns podcasters that they're likely to find themselves on the same trash heap of history that contains early streaming audio efforts like those created for pseudo.com, broadcast.com, eyada.com, and others that have faded from memory.