Pay Per Click Definitions

Pay-Per-Click marketing has become an online phenomenon, with marketers only paying for traffic they receive. As Internet marketing has evolved, pay-per-click is seen by many as the middle ground between paying per impression and paying per sale. Advertisers only pay when they receive traffic that may or may not be targeted.

Personalized Snap.com Gears Up For 3G Search

Soon to be out of testing, search pioneer Bill Gross' Snap.com is hoping to be ahead of the "exploding search market." The upstart received $10 million in venture capital to enter the soon to be realized third generation of search.

Mass Media Advertising

Very few people do not watch any television these days. This makes television advertising one of the best ways to reach individuals to promote your business.