OJR jumps into wiki journalism
The Online Journalism Review is one of the best sources of reporting on the applications of new media to the journalism business.
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The Online Journalism Review is one of the best sources of reporting on the applications of new media to the journalism business.
The public relations bar, should such a proficiency measure ever come about, may well include a test of PR's fundamental premise: people act on their own perception of the facts before them, which leads to predictable behaviors about which something can be done. When we create, change or reinforce that opinion by reaching, persuading and moving-to- desired-action the very people whose behaviors affect the organization…
John Battelle on the LA Times Wikitorial fiasco: But when I read about this, I instantly recognized a core problem with the approach: it was top down community, rather than bottom up....
Company CEO Steve Ballmer tells financial analysts the software company will deliver enterprise versions of Windows and Office.
Widget sales are booming - the competition is scrambling, demand is up, and the books are finally treading water. Your core management team has big ideas for the future of Widget Inc. Opportunity is abundant; but how will you fund that next big leap?
The "press release is dead" meme just won't go away. Every time you turn around, somebody is proclaiming that blogs will replace press releases.