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Customers are tough cookies. They're extremely media aware and increasingly cynical - it's a clever marketeer who can get under their skin.
The "press release is dead" meme just won't go away. Every time you turn around, somebody is proclaiming that blogs will replace press releases.
One of the most difficult things we deal with as tech companies is trying to sell our services or products to prospective clients, would you agree?
In these days of rampant commercialism everybody is selling something.
In what direction is your web site's lead generation plan headed? Are you letting your target visitors tell you what they enjoy about your products and services? You need a system to let these loyal customers express their appreciation of your online presence in a way that benefits both of you.
Internet search engines exist to organize the overwhelming amount of information available on the web.
