Google Experiments With Longer AdWord Descriptions

No one could ever accuse Google of letting their services become stagnant. The company, much like their competitors, is constantly looking for ways to improve their existing products. This MO even applies to their primary moneymaker: the Google advertising system, which consists of AdWords and AdSense.

Increase Sales With Minor Changes

Just a few minor changes to ad copy, tactics or business techniques can be enough to boost sales without burdening your budget. To modify your sales approach, choose one or more ideas from this list.

Yahoo Publisher Network to Compete with AdSense

For the past four years, Google has been the undisputed leader in search. Its rivals, Yahoo!, MSN and Ask Jeeves have spent the past few years working to narrow the vast technological and popularity gap between them and the great Google.

MSN Keywords Program To Launch In October

According to inside sources, Microsoft will announce that its new MSN Keywords program will begin beta invitation-only testing in October with 500 advertisers and search engine marketers. Similar to Google's AdWords program, MSN Keywords will be based on a bidding system.