Factiva Knows

Time get out the tinfoil hat and pour yourself a cup of dandelion tea because Factiva knows everything else you're doing online and they're willing to sell that information. The newest tool in search for corporations could change a lot of things about the Internet.

20 Top Tips to Writing Effective Surveys

Writing surveys is easy; or is it? The truth is that writing surveys is easy but writing effective surveys is more difficult. The following are twenty tips that if followed will help you write more effective surveys.

Buzz Marketing: Marketing to Non-marketable Customer

Buzz marketing, also known as word-of-mouth marketing' guerilla marketing' or stealth marketing' is an art of human kind to involve the trendsetters in any community to carry the brand's message, thus creating an interest in, and a demand for, the brand with no overt advertising.