The Top MJ Song, Album & Lyric Searches

If you're tired of hearing about Michael Jackson already, I'm sorry, but he's still dominating the news and the web. He's still responsible for two of the trending topics on Twitter at this time (Michael Jackson and MJ). You've probably read about the effect Michael's death has had on the web. It also had a huge impact on people downloading and buying his music. It…

Internet Marketing Trying To Police Itself On Privacy Issues

An important element (read: selling point) of Internet marketing is the ability to know more about consumers and their behaviors. Everything can be tracked on the Internet, for the most part, and there is obvious value to marketers and their efforts. The flip side of this ability to track people is the privacy issue and lately the US government has been raising it’s regulatory eyebrows…

7 Behavioral Targeting Privacy Principles

Today a group of key trade groups released comprehensive privacy principles for use and collection of behavioral data in online advertising. These are self-regulatory principles to protect consumer privacy in ad-supported interactive media that will require advertisers and Web sites to clearly inform consumers about data collection practices and enable them to exercise control over that information.

July 4th Marketing Ideas

This weekend is the celebration of the American Independence Day on July 4th and if you have ever lived or travelled to America on this date, you know that the day is typically celebrated with BBQs and fireworks. Across the nation, people get ready for traditions that have remained largely unchanged. As the big day dawns, though, there are several ways that social media and…