Microsoft Gets Serious

Microsoft unveiled its advertising platform in Singapore and France markets last Monday and MSN plans to offer a beta of the paid search service in the US in October.

Search Engine Advertising Choices

Search advertisers are offered two basic marketing models, paid-ads and free organic ads. While there are advantages and disadvantages to both models, one clearly stands out as a better advertising option than the other.

Google House Ads, cont’d

A clarification on my previous post about house ads run by Google on publisher websites, as part of the AdSense creative.