Maximize ROI In An Increasingly Competitive Web World

In the late 90s, only a small portion of the business population really understood online advertising. During that time, businesses were just starting to develop and use their websites as a marketing tool to increase revenues and brand awareness. Online competition was scarce and paying $3.00 per click on Overture was unheard of.

AOL Retrieves New Search Features

Search coders at the AOL portal have added an option to save past searches, and better grouping of different info formats that apply to a given query.

Computer Associates Intl Integrating eHealth and Spectrum

Islandia N.Y. based Computer Associates International (CA) announced on Tuesday they are integrating eHealth and SPECTRUM. This move stems from their efforts to meld the acquired Concord Communications into their network through the integration of their "best-in-class" products.