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Blogs as the Web Evolves…
The picture at the right comes from one of my favorite groups on Flickr: California Desert. I like this image in particular,…
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Ten Guidelines for B2B Podcasts
In my "Writing for the Wired World" workshops, I begin by pointing out a fundamental difference between business websites and everything else on the web.
The Optimists Guide To Online Ads
While advertising dollars spent in cyberspace is on the rise, the overall slice of the pie is smaller than what many may suspect. In fact, one source says Internet advertising is a decade of steady growth away from overtaking newspapers. For the optimistic advertiser, this means there's lots of room to grow.
Yahoo!, MSN Battle AOL Over IM
Instant messaging and its ability to keep users within a portal's network of sites will be the focal point as two rivals link IM systems to take on AOL's market leader AIM.
US Tops Among Dirty Dozen Spammers
The latest Sophos study shows spamming has become more distributed around the world, but over a quarter of junk mail still comes from the US.
Keeping Your Customers Through Loyalty Marketing
What exactly is the best-kept secret behind incredibly successful businesses? Is it keeping up with the trends? Having an excellent workforce that will make sure your company is working in tip top shape? Or having a loyal client base who will not only keep on going back to you whenever they need your products or services?
