Time of the Essence for Online Advertisers

Online advertising is entering a fourth phase of innovation. Each of the previous waves of online marketing innovation has directly influenced or informed the development of successive waves.

Will Google Change TV Advertising?

Google is "mulling" over brokering television advertisements, according to the New York Post. Though ad execs downplay Google's ability to effectively enter this market, it may be that they are victims to an old world paradigm-discussing carburetors when Google is thinking fuel injection.