Time of the Essence for Online Advertisers

Online advertising is entering a fourth phase of innovation. Each of the previous waves of online marketing innovation has directly influenced or informed the development of successive waves.

Will Google Change TV Advertising?

Google is "mulling" over brokering television advertisements, according to the New York Post. Though ad execs downplay Google's ability to effectively enter this market, it may be that they are victims to an old world paradigm-discussing carburetors when Google is thinking fuel injection.

Has the Second Leg of Jagger Helped Matters?

With the drama and havoc caused by the first Jagger update, practically everyone who keeps tabs on their Google performance has been waiting for the other shoe to drop. Well, according to famed Google engineer (and fellow Kentuckian) Matt Cutts, this proverbial shoe is indeed dropping as I type.

Jagger Update2 to be Upgraded…

They say both good and bad things come in threes. Historically, Google updates have provided both good and bad things for search engine optimizers, though generally not in that order.