FriendFeed Launches New API

Twitter Receiving A Massive Amount Of Free Advertising

When it comes to Internet marketing and social media marketing one of the most important metrics of success is the return on investment (ROI). Everyone demands to see something that measures this although most can’t agree on just how to accomplish that. Twitter is one outlet that people are trying to measure as to just how much value do their efforts get on the micro-blogging…

Online Gamblers Search For Safer Sites

A survey of online poker players, following the seizure of gambling funds by the U.S. government has found more than half are not aware their money could be at risk. The research by the U.K. based online gambling community Betfair, found more than three quarters of poker players have searched for what they consider to be safer sites.

How Airlines Are Fairing With Social Media

We are all getting comfortable with the place that social media outlets can have in the business process. Public relations, human resources, legal and sales can all benefit. At the present the most common application is customer service. While customer service is always important, the advent of social media has created customer service in ways that most companies never imagined.

Google Aims to Help Advertisers Improve Conversions

There have been a couple of videos recently highlighted on Google company blogs that AdWords advertisers should pay attention to if their conversions are not where they want them to be. These videos deal with landing pages and ad copy.