Archive
Sphere Makes Beta Test Available
The blog search engine from the people responsible for Oddpost handed out some keys to a limited beta test.
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Blogging For Dollars; Are You Worth It?
Some say the value of a weblog is not the traffic attracted, but the buzz generated, meaning that the more a blog is linked to, the more worth it has. This is the theory behind one blogger's research into the per link value of Weblogs, Inc. after their sale to AOL, and another blogger's tool to help calculate the value of your own blog.
Advertising in RSS Feeds
As publishers have moved towards monetizing RSS feeds, their have been vibrant discussions as to whether advertisements in feeds are viable or whether they will drive subscribers away.
Steve Case Resigns From Time Warner Board
AOL co-founder and Time Warner board member Steve Case resigned from his position as a member of that board. He said he left to pursue his new company, Revolution LLC.
IBM Grabs Googles Toolbar
IBM announced on Friday it would be adding Google Desktop for Enterprise in the form of a plug-in for its enterprise search technology. This marks a major step for Google and Google's quest to sit at the table with the adults.
Avoid Duplicate Content Penalty on PPC Landing Pages!
There are recent posts in marketing forums worrying over "duplicate content" penalties concerns when creating pages intended as Pay-Per-Click landing pages. First a couple of definitions:
