Microsoft Takes Lead In AOL Deal

The latest rumor floating around the potentially epic battle for a stake in AOL comes from the New York Times, whose Richard Siklos says Microsoft is now the "front-runner" in the negotiation for around half ownership of AOL.

SEM as Mass Tourism

"Gibberish doesn't sell" didn't exactly convey the theme I wanted, so my Big Idea for ad:tech has been tweaked slightly to "search is like mass tourism." ...

Newsletters are Marketing Machines!

Is your business publishing a print or e-newsletter? An informative publication is a great way to stay in touch with your customers and leads. It also reinforces your expertise in your industry.