Archive
Revisiting the PR Licensing Debate
There's a debate in PR circles-a decades-old debate-that centers around whether PR practitioners should be licensed.
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Yahoo And Human Knowledge
Webproworld' publisher, Rich Ord, continued his PubCon crawl by attending the Search Engine Smackdown session. The session included a bit of smack talk but was more informative than anything else. One speaker, Tim Mayer of Yahoo provided a glimpse into the mind of Yahoo search for today and the future.
Guide For PPC In-House Options
Comprehensive guide on in-house PPC options, detailing the benefits, challenges, and steps to ensure a smooth transition.
Digg Could Revolutionize Search Relevance
Users of Digg.com know how effective the process for promoting stories by votes or "diggs" has become; imagine if Digg was the way to get into a new search index with a Google-like algorithm to deliver results from it.
Alibaba Wishes To Make Google Disappear
Now that it has absorbed Yahoo China, Jack Ma's Alibaba wants to be the top search site in China and render the whole Google versus Microsoft fight over China moot.
Getting Your Sales Channel to Follow-up On Leads
B2B marketers know getting field sales people to follow-up on sales leads is tough but getting channel partners (VARs, resellers and distributors) to follow-up and close-the-loop seems down right impossible.
