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Google announced that Conversion Optimizer is now available for more campaigns. Now any campaign with at least 15 conversions in the last…
While it should come as no surprise, Apple is doing very well, thank you. Amidst all of the gloom and doom, the hand wringing and the concern over the future, Apple is simply rolling along as if to say “What recession?” In what will likely be a classic case study in business schools for the future, Apple has taken an approach to the market that…
With all of the talk regarding social media it seems that the inordinate amount of the attention goes to the big 2; Facebook and Twitter. While they do tend to generate significant drama and even some real news there is more to the social media space. In fact, there are those who see the social media universe fragmenting into very specific verticals so those of…
Google has added a new feature to Google Maps, which allows you to perform multiple searches, while keeping them around for future reference. It's hard to explain without an example. On the Google Lat Long Blog, to illustrate the feature, they give the example of a search for the Road to Hana on Maui. They search for this, but also search separately for supermarkets, gas…
You've probably read a ton of articles about different ways businesses are using Twitter. This goes for both large and small brands. I've certainly written a handful of them myself.
Yahoo and AT&T announced a partnership, where AT&T will sell Yahoo! display ad inventory to local businesses in the US. They will begin doing so later this summer. "Local businesses are looking to drive in-store traffic, and our alliance with AT&T Interactive will help them reach a local audience of highly-engaged potential customers on Yahoo!," said Jim Schinella, Senior Vice President, North America Region, Yahoo!.
