Archive
Is PR Really A “Soft” Discipline?
If so, what is a "hard" discipline? One that involves HUGE money or personal pain? One that absorbs all the general counsel's…
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Microsoft Ready To List Classifieds
The company plans to have its "Fremont" online classifieds service become part of Windows Live, and let users of various MSN services offer items for sale.
How Not To Serve Your Customers Online
Verbal abuse, deceptive in-stock claims, high-pressure upselling, and attempts to charge a credit card when a customer posts negative feedback about a business comprise this primer on actions that could reflect poorly on one's business.
Understanding the CIO
You need to understand this new professional: the Chief Information Officer (CIO). The CIO has to be up on all new technology trends, understanding the credibility of emerging technologies for their Information Tecnology (IT) landscape and directly help the companys CEO to grow the company.
Measuring and Improving the Performance of a Website
Traditional business managers and economic strategists have always had at their disposal a variety of methods for measuring and evaluating the degree of success of business objectives.
Viacom Pumping Local CBS Sites With Ads
The media company has been revamping sites for local CBS affiliates to carry sponsored links delivered by Kanoodle's LocalTarget product.
