AOL Dumping Google For Microsoft

A joint effort between Time Warner and Microsoft will see them co-develop an advertising network to compete with services from Yahoo and Google.

B2B Bullseye

The SES: Chicago conference rolls in through its second day and continues to be a real learning experience. Webproworld publisher Rich Ord sat in on the "Targeting B2B" session and found a lot of useful information. The session centered on relationship building as the primary focus for B2B marketing.

Why Your Book Should Be Indexed

Forget about the legal battles where fair use and copyright issues come into play; the real trick for authors and publishers is to learn exactly how online book search can help people find their books in the first place.

Online Retailers Ready Shoppers For Holidays

Holiday shopping this year looks to be going better than ever according to metrics released by Nielsen/NetRatings. Their eShopping Index saw a 29% increase from home on the day after Thanksgiving, garnering 17.2 million users over 100 online retailers.