More Linking Strategies To Consider

In my previous write-up, I discussed how linking past the homepage is an extremely important aspect of any link campaign. In this portion, I am going to focus on additional strategies and tips, which were provided during the Linking Strategies portion of the Chicago SES conference.

Yahoo Tweaks Site Explorer

Beta versions of the Site Explorer tool have been made available on several of Yahoo's international portals, and sites can be submitted to the service for assessment.

Pumped For Pay Per Call: Ingenuity At Ingenio

I had an interesting conversation with Marc Barach, Chief Marketing Officer of San Francisco based Ingenio. Ingenio's business is pay per call: a subject I'd heard of, but not something I had any kind of real understanding of. I know a little more about it now though and it's actually quite slick.