Radical Changes in Spatial Info Management

IDC published a new study suggesting the spatial information management (SIM) industry has been dramatically altered in the last 18 mos. involving fundamental shifts in platforms, vendors and users.

AIT Lashes Out At Click Fraud

"I've fought a holy war within myself," said Clarence Briggs, CEO of web-hosting company AIT. He was referring to the soul-testing decision to join and take over the lead in a class action click fraud lawsuit against Google Inc. For Briggs, the head of a multi-million dollar and one of the oldest domain hosting services, it was a decision about whether to become a click-fraud…

Finding Your SEM Niche

Ecommerce on the Internet continues to expand exponentially. The big question is always how to mark your piece of that huge pie. As a marketer, the trick is finding things to set you apart and a large part of that is finding and developing a niche. Webproworld publisher Rich Ord listened to some masters impart their wisdom on just this very topic.

Search Marketing for the U.S Hispanic Market

As the U.S. Hispanic population continues to grow and Hispanic online shopping increases, smart search marketers will find ways to incorporate that segment into their marketing plans.