Archive
Danny Sullivan Cutts Up
SES Chicago conference attendees enjoyed the give and take at the question and answer session, where search expert Danny Sullivan led an…
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NYTimes to Relaunch the About.com Network
Nine months ago, the search and advertising world was surprised to learn the New York Times was purchasing About.com for $410 million.
AIT Lashes Out At Click Fraud
"I've fought a holy war within myself," said Clarence Briggs, CEO of web-hosting company AIT. He was referring to the soul-testing decision to join and take over the lead in a class action click fraud lawsuit against Google Inc. For Briggs, the head of a multi-million dollar and one of the oldest domain hosting services, it was a decision about whether to become a click-fraud…
Finding Your SEM Niche
Ecommerce on the Internet continues to expand exponentially. The big question is always how to mark your piece of that huge pie. As a marketer, the trick is finding things to set you apart and a large part of that is finding and developing a niche. Webproworld publisher Rich Ord listened to some masters impart their wisdom on just this very topic.
Search Marketing for the U.S Hispanic Market
As the U.S. Hispanic population continues to grow and Hispanic online shopping increases, smart search marketers will find ways to incorporate that segment into their marketing plans.
Oracle, Innobase and MySQL
One of the biggest events in the database industry in recent weeks has certainly been Oracle's purchase of the Finnish company Innobase. After six weeks other have been seriously considering their options, including the open-source database, MySQL.
