New York Settles With Firm Posting Fake Reviews
New York Attorney General Andrew Cuomo has reached a settlement with cosmetic surgery firm Lifestyle Lift over the posting of fake consumer reviews online.
Under the settlement, Lifestyle Lift will stop posting anonymous positive reviews about the company to online forums and other websites. The company will pay $300,000 in fines and costs to the State of New York. According to the AG’s office the case is believed to be the first in the nation aimed at taking on astroturfing.
Apollo 11 Takes to the Virtual Skies
Just as it did 40 years ago, at 9:32 AM ET this morning, Saturn V launched into the virtual skies, its destination… the Moon and history books everywhere.
Where were you when Neil Armstrong stepped foot on the Moon? Tell us.
Google and the Economy
Google releases their Q2 earnings today. It will be interesting to see how their results will be received on Wall St. for a number of reasons. Google is one of those companies that people measure the economy as a whole against to some extent. As such, today has sort of a groundhog day kind of feel to me. I don’t typically spend a lot of time watching economic news – even in good times, but i’ll be paying a little more attention to it today.
Brands Can Still Do More With Social Media
When it comes to social media, about 33 percent of consumers are not connecting with brands on social networks, according to a new report by interactive marketing firm Razorfish.
For the report, Razorfish surveyed 1,000 consumers who reported both social media and ecommerce activity with the goal to find out how social media influences purchasing decisions. Overall, 80 percent were members of at least one social network and 40 percent were active in two.
Economy Drives Americans Online
More than half (69%) of adult Americans have gone online to get help with personal economic issues and to gather information about national economic problems, according to a new report by the Pew Internet and American Life Project.
Some 52 percent of Americans have had to cope with a major economic loss during the recession including 35 percent who have seen their investments lose more than half their value.
November Nine Set for World Series of Poker
The world of poker is creating a lot of buzz on the Internet with sites like PokerNews.com, WSOP.com and hundreds of professional poker players using Twitter almost in real time as they play. For those of you who are poker fans here is a Murdok poker update:
The World Series of Poker final table in Las Vegas has been set and poker superstar Phil Ivey is still in it..
The final table is as follows:
Top 10 Subject Line Words That Get Opens
Email list manager provider MailerMailer released its bi-annual Email Marketing Metrics Report (pdf) recently. The report revealed what the company claims to be the most popular words used in subject lines, with regards to attracting readers to open the message.
According to MailerMailer’s report, the top ten words are:
@Biz Explains Twitter’s Security Woes
Earlier today some confidential documents from Twitter began floating around the blogosphere. It appears the documents were obtained via a hacked employee Google account from several months ago.
Do you think this hack on Twitter will have any lasting impact? Tell us what you think.
Wildfire Founder Talks Social Media
Murdok spoke to Victoria Ransom, founder and CEO of Wildfire Interactive, about social media and the company’s social media tool Wildfire Promotion Builder used to create a variety of campaigns on social networks.
Murdok: What gave you the idea to develop the Wildfire Promotion Builder?
CBS Interactive Posts Solid June Traffic Increases
June seems to have been kind to CBS Interactive, as the media corporation released some encouraging numbers from Nielsen this afternoon. More than half a dozen properties posted some very impressive growth statistics.