Are You Making These PR Mistakes?

Book Search Praised From Lions Den

Google's Book Search project got major kudos from University of Michigan President Mary Sue Coleman speaking from within "the lion's den" also known as the Association of American Publishers (AAP). The AAP launched a lawsuit against Google in October 2005 alleging copyright infringement as a result of the search company's massive book digitization project.

A Managerial PR System You Will Love

It's a happy day indeed when business, non-profit, government agency or association managers end their preoccupation with (and reliance upon) the simple mechanics of press releases, broadcast plugs and special events.