Microsoft Spending Big To Beat IBM

The business market for software just became a little more heated, as Microsoft CEO Steve Ballmer announced a $500 million marketing campaign to try and boost Microsoft's fortunes at IBM's expense.

ASP.Net: Great Products, Great Caching

Fans of ASP.Net products can vote for their choice in the asp.netPro Readers' Choice Awards online; also, Gadgetopia's Deane Barker praises the "Output Cache" directive.

Is There A Right Way To Build Blog Traffic?

For every purist blogger yearning to speak free, there is another opportunist blogger yearning cash in. Weblogs share certain valuable properties with Websites, but even if you can get two people to agree on what the key differences are, their goals may not align in why they blog, or the "right way" to generate traffic.