Torrentspy To MPAA: Go Sue Google

In a nineteen-page response to a lawsuit filed by the MPAA and the major Hollywood studios, Torrentspy suggested in the motion to dismiss that the plaintiffs may as well sue Google for infringement.

Thinking Beyond PPC Bidding Wars

While bidding war tactics are intriguing to learn about, the costs of engaging in bidding wars are high, and these costs extend beyond the extra money marketers must pay to the search engines to engage in them.