No Yahoo Stake For Microsoft

Advertiser Sues To Block Google Settlement

One can imagine Joseph Kinney's thoughts, when he learned that the only cash handed out from Google's click fraud settlement was going to attorneys, and that in order to claim his compensation (paid in advertising credit), he would have to re-launch the Google ad campaign he had already abandoned.

MIMA Web Analytics Seminar

Members of the Minnesota Interactive Marketing Association and the local interactive community in the Twin Cities will be getting the lowdown on web analytics next week.

When The Customers ARE The Strategy

I attended the Business Marketing Association conference in San Jose, and had the chance to hear a great presentation by Justin Crotty, who is the VP of Channel Marketing for Ingram Micro, a $28 billion technology distributor (#72 on the Fortune 500 last year, for what it's worth).