Video Marketing Savvy

How Microsoft Could Win The Search Wars

There's been a lot of news recently about Microsoft's new efforts to take on Google. Much of the visible battle concerns IE 7.0, Microsoft's in-Beta browser, which contains a search box whose default setting points to MSN's search.

Co-creation vs. Customization

Thanks to some very insightful comments on my recent Co-creation post by Drew, James and David, we've hashed out the difference between co-creation and customization.

Website Offers Moola For Gamers

Let me get this straight, I asked an imaginary spokesperson, you give me a penny to start, I play your game, and if I win it's doubled. If I win 30 times straight, you give me over $10 million. Yes, said iSpokesperson, but if you lose along the way, you lose everything.