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During Yahoo's Analyst Day, company executives emphasized the unique qualities Yahoo possesses in combination that its competitors do not.
One of the problems that I first encountered when I was learning the ropes was that a book can never tell you everything.
Creative talent has never had a stage like the one Web 2.0 has given it, and marketers have never had a mine so deep to tap. The trick, as Warner Independent Pictures (WIP) knows, is producing solid and measurable strategy from the nebulous world of social media, software as a service, and viral marketing while utilizing the talent available and begging to be found.
The Department of Justice didn't buy Google's complaint that Microsoft's 7th version of Internet Explorer violated antitrust measures by setting MSN Search as the default search engine, bundled with next year's release of Windows Vista. Having worldwide dominance in search probably didn't help Google's case.
Issues of copyright, collaboration, and fair use have become more of a concern, and the lawyers at the Syndicate Conference panel, "The Legalities of Blogging," acknowledged they are the bad news on the flip side of syndication's good news.
Microsoft has joined the map mashup game by releasing MapCruncher, a downloadable map-publishing tool billed as an API for the non-programming masses. The Microsoft Research team says MapCruncher will do for mashups what Word did for documents.
