Archive
SEM Sales Route Proves Profitable
Year over year sales picked up with search engine marketing jumped 70 percent in the first quarter of 2006.
Part of the
network
network
Set Your Podcast Up for Success
As podcasts increase in popularity, listeners have more choices. So while you might be ahead of the competition, you should still be thinking about ways that you can make your podcast unique and stand out from similarly themed podcasts.
Microsoft Launches AdLab Tools
A variety of analytics tools made available by Microsoft will help its adCenter customers optimize their campaigns for greater effectiveness.
Two Sides of the Marketing Coin
Advertising Age covers Sephora's coffee cup lipstick smear ad (reg. req.) and raises an interesting question.
Google Looking into Radio AdWords
Google has invented, innovated on, acquired or purchased a number of technologies over the past two years to bolster its online advertising business. AdWords is arguably the most successful advertising program ever and Google is obviously not content to focus solely on Internet advertising.
Yahoo Drops The Ball With E-mail, IM Services
On Tuesday and Wednesday, a number of people found their Yahoo e-mail and instant messaging unresponsive. The company admitted to experiencing an outage early Wednesday morning.
