PR Community Action on Social Media Press Release

Whether journalists are ready or not for the social media press release, the PR community now has a great opportunity to thoroughly discuss the concept and try to get some traction with the whole idea of evolving the press release into something far more valuable than purely a vehicle for transmitting messages.

EBayer Sells Herself As Ferrari Accessory

She must have seen the Center for Media Research report that eBay was the #1 auto sales destination on the Web before she placed her Ferrari Enzo - and herself - on the auction block. It's not because she needs the money; she needs a husband as rich (or richer) than she is.

World Cup In High Demand Online

The BBC has handled more than 1.7 million requests to view live World Cup matches on its site, while the official site hosted by Yahoo surpasses Major League Baseball in viewership for the week ending June 24th.