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China's relentless censorship of ideas dangerous to the central government have relied on a "Great Firewall" of technology to restrict Internet access;…
Business listings on Microsoft's Windows Live Local search now display a "call for free" link, connecting one's phone with the business.
Market researcher Outsell Inc. has determined that click fraud is a big issue-"big" in the sense of a "$1.3 billion problem." Their study also found that the issue has driven advertisers to spend less money with the major search engines.
Indian small and medium businesses (SMBs) are set to dump a ton of cash into upgrading their Internet infrastructure this year, according to a study by New York-based AMI-Partners. The study predicts SMBs in the country will invest up to US $1.2 billion for this initiative, or about one-sixth of global IT spending at $7.7 billion.
Home-made products tend to vary in quality. Baked goods, for example, are usually far better coming out of an oven than a cardboard box. More complicated projects - such as kit cars, which are notoriously temperamental and unreliable - tend to underachieve in comparison to off-the-shelf versions. But Google is challenging this convention, according to some, by creating products to meet its needs.
InTouch Inc. founder Brian J. Carroll's book, Lead Generation for the Complex Sale goes beyond the well-circulated notions of salesmanship, addressing the new environment couched by the Internet and the long-term sale. But as importantly, Carroll sets up a how-to for managers desperately trying to bridge the gap between their marketing and sales departments.
